Formulated without Sulfates, Parabens, or Phthalates and cruelty free. Enriched with Vitamin C, E, K & B6 Antioxidants. Discover a radiant new world of strength and shine. Satisfy your hair's deepest cravings for intense nourishment and nurturing: cleanse and re-energize hair with 2chic Avocado and Olive Oil Ultra-Moist Shampoo.